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How the India JV Will Benefit Amazon and Infosys

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Infosys co-founder Narayana Murthy and Amazon have come together to form an Indian joint venture (JV) which is expected to bring significant benefits to both companies. Murthy, who founded Infosys in 1981, is known for his strategic moves to benefit the Indian IT sector, and this JV is set to be no different.

As the two giants plan to join hands, let’s look at how this JV will benefit Amazon and Infosys:

Infosys Co-founder Murthy Plans India JV with Amazon

Amazon and Infosys recently announced that they were entering into a joint venture to create a software development centre in India, further strengthening the relationship between the two companies. This new centre will focus on developing advanced business solutions for Amazon, helping the company continue to reach its global customers with innovative products and services.

The announcement of this joint venture comes at an important time for both companies, with Infosys looking to expand its presence in India and Amazon seeking to grow its market share. Both hope this partnership will bring opportunities for growth and innovation as they work together towards building an effective digital platform.

The potential advantages of this new centre could include:

  • Reduced costs resulting from shared resources and labour
  • Access to best-in-class software solutions
  • Improved operations efficiencies thanks to better collaboration across teams
  • Flexibility in organisational structure due to lowering operational costs through outsourcing certain activities within the company’s customers’ operations
  • Increased customer reach due to market expansion in different countries or regions of the world
  • Potentially enhanced customer value with improved quality of products that can be simultaneously launched globally

Furthermore, this collaboration also creates more opportunities for employee interaction between two organisations which enables sharing of knowledge and ideas across departments as well as more incentives for employees through various events like hackathons which promote innovation.

Benefits to Amazon

Infosys co-founder N. R. Narayana Murthy has announced plans to form a joint venture (JV) with Amazon, making Amazon the latest global player to invest in India. This JV is sure to bring many benefits to Amazon as they look to tap into the lucrative Indian market.

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Not only will Amazon gain access to a large pool of talented resources, but they will also benefit from leveraging the existing customer base of Infosys. Additionally, Amazon will benefit from the established Indian network of Infosys and the credibility that comes with it.

Let’s explore in more detail what the benefits of this JV are for Amazon:

Access to Indian market

The joint venture between Amazon Web Services and Infosys, announced in June 2018, is aimed at helping customers access the Indian market and grow their businesses while increasing their agility. The deal will enable the companies to provide customers with an efficient platform to design, deploy, and manage cloud-based solutions.

Amazon’s vast resources are expected to help accelerate adoption of AWS solutions by leveraging the fast-growing Indian market. Additionally, the company will benefit from India’s large population of tech-savvy consumers who are well versed in digital technologies. Furthermore, this joint venture will enable Amazon to tap into a larger pool of talent for its expanding business operations in India.

Infosys brings deep experience in consulting and system integration services related to enterprise IT platforms – areas that are essential for organisations looking to adopt cloud solutions. The JV will develop tailor-made solutions that combine the organisations’ best practices in building secure IT architectures along with AWS offerings such as serverless computing, artificial intelligence (AI), Internet of Things (IoT), and data analytics. This comprehensive set of services will ultimately result in businesses taking advantage of the compute power provided by AWS on a scale not previously available within the industry.

Expansion of Amazon’s Services

Amazon’s India joint venture (JV), Amazon-Infosys Technologies Limited, will open up new opportunities for Amazon to expand its services in India. The JV will focus on providing cutting-edge services such as AI/ML, Data Analysis, Internet of Things (IoT) and Artificial Intelligence (AI) to enterprises in various industries including retail, banking, travel, real estate and health care. This will enable Amazon to offer even more products and services tailored specifically for the Indian market.

The access to sophisticated technology through the JV with Infosys will also allow Amazon to provide better customer experience and support for its customers in India. This could lead to improved customer satisfaction and brand loyalty in this important market where the competition is stiff. In addition, the potential for increased customer engagement due to improved service quality could give Amazon an edge over its rivals in the Indian ecommerce space.

In addition, Amazon’s access to leading talent from Infosys through the JV agreement provides them with a great opportunity to expand their operations quickly and smoothly into new markets such as India where recruitment can be challenging. Through close collaboration with Infosys’ highly skilled workforce, Amazon can build products necessary for their expansion while ensuring that these products are developed quickly enough so that they don’t miss out on any opportunities or momentum in the fast-paced environment of Indian ecommerce businesses.

Increased Market Share

The proposed joint venture between Infosys and Amazon brings great opportunities to both companies. One of the main benefits will be an increase in market share for both companies. Amazon has maintained a strong position in the retail space for many years, and this partnership will strengthen that foothold within India. Additionally, it provides Infosys with a way to leverage its global capabilities and gain access to Amazon’s reach across a wide range of products and services.

The creation of the joint venture also boosts both Amazon’s advertising efforts as well as that of Infosys. By teaming up with one another, they can expand their ability to reach consumers beyond what they could have achieved independently. They can also tap into each other’s consumer base since Amazon focuses on technology-oriented products. At the same time, Infosys has traditionally provided software development, IT infrastructure support, and consulting services.

Both companies stand to gain significantly increased market share by leveraging their strengths and working together harmoniously. This collaboration should not be underestimated as it has serious stock market implications; especially when considering the current political landscape of India which is increasingly positive towards foreign investment from companies such as Amazon and Microsoft who have been major investors in India via the Indian Prime Ministers’ ambitious Make In India campaign.

Furthermore, the advantages for both companies would be further exemplified by targeting customers at various levels – from large corporations to independent users alike – thus allowing them to extend their footprint globally across multiple markets more effectively than competing businesses.

Benefits to Infosys

Infosys, a leading world-wide IT services provider, recently announced plans to form a joint venture with Amazon. This new venture is spearheaded by Infosys co-founder N. R. Narayana Murthy is expected to create significant benefits for both corporations.

Let’s take a closer look at the potential benefits for Infosys in forming this India JV:

Increased Brand Visibility

The joint venture between Amazon and Infosys for ESXI Fintech, Inc., will bring both companies increased visibility in the Asia Pacific marketplace. Through a combination of each company’s existing customer base, the two will be able to reach a much wider audience with products tailored to their respective markets.

As well as providing access to customers in new markets, the joint venture also provides an opportunity to increase brand recognition and awareness. Amazon and Infosys are renowned names worldwide and by leveraging their local presence in each market, they can engage customers with true localised offerings that competitors cannot provide.

The increased visibility and market share will also create additional benefits for Infosys such as access to capital that could be used for additional expansion or acquisitions. Additionally, the joint venture will create crossover opportunities between Amazon Prime memberships and other Infosys products, providing an integrated platform for new versions of these products.

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Furthermore, it is hoped that this move will help attract and future-proof talent from other countries outside India as demand increases for India’s expertise within Infosys. By working together, both companies can grow their presence within the Asia Pacific region through new partnerships, gaining insight into local cultures’ demands and developing better strategies for diversifying their product portfolios in those markets.

Access to Amazon’s Technology

One of the major benefits that Infosys stands to gain from Amazon’s India joint venture is access to the huge array of technology developments that Amazon has developed over the years. For example, Amazon’s cloud-based services platform, AWS (Amazon Web Services) enables businesses and individuals to access powerful computing capabilities such as hosting websites, running database applications, handling large-scale data processing tasks etc.

In addition to having direct access to these powerful technologies, Infosys will also be able to leverage its relationship with Amazon to increase its reach in the global market. By partnering with Amazon, Infosys can develop products and applications on top of Amazon technologies to better meet customer needs and gain market share. Furthermore, as a partner of both Amazon and Infosys, companies can benefit from an integrated approach towards developing new products and services using both their superpower capacities.

Potential for New Revenue Streams

The joint venture between Infosys and Amazon promises new opportunities for both companies. For example, Amazon gains access to Infosys’ vast pool of experienced software engineers and technology specialists and its extensive market knowledge of India. In turn, Infosys can tap into Amazon’s extensive technology base, capital investments, and access to retail customers worldwide.

As a result of this partnership, both organisations may benefit from significant cost savings that can be realised by pooling their efforts rather than investing independently in developing technologies and processes.

This partnership could also lead to new revenue streams by creating unique products and services because of the combination of resources available through the joint effort between the two organisations. This includes leveraging the diverse skill sets on both sides for developing innovative products or services that may become popular in the market due to competitive advantages that are only possible with such a powerful alliance. Additionally, access to Amazon’s data warehouses will provide valuable insights that could help Infosys tailor or create solutions based on machine learning and AI technologies which have now become commonplace in providing sophisticated offerings.

In sum, this alliance is expected to generate cost savings and lead towards potential new markets where they can compete against traditional businessmen and tech-savvy giants such as Google and Apple.


The biggest challenge of the India joint venture between Amazon and Infosys is the legislative restrictions that exist in India. There are significant rules, regulations and laws which apply to companies that operate in India. These include:

  • Data protection
  • Local taxes
  • Labour laws

This can be a significant hurdle in setting up a joint venture in India and needs to be considered carefully.

Regulatory and Compliance Hurdles

The operations of the India JV will be subject to the stringent regulatory and compliance frameworks of the Indian government. Under Indian laws, companies in various sectoral registries and partnership acts can establish a domestic business in India only after obtaining proper registrations and multiple government authorisations/approvals. All such regulations come as challenges to both Amazon and Infosys.

For example, under the Companies Act 2013, particular regulations are applicable for incorporating companies in India. Therefore, the joint venture must ensure proper corporate governance with well-defined roles and responsibilities. Additionally, both the parties must complete the relevant compliance procedures before commencing operations including filing documents with concerned regulatory authorities and obtaining certificates or approvals from such authorities as necessary.

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In addition, the joint venture entity may require licences from government authorities or professional certifications to carry out its services without any legal impediments in India. Furthermore, it will also be essential for Amazon and Infosys to obtain necessary tax registrations or deductions concerning their transactions conducted through the India JV. Since Amazon is a foreign company, additional approvals of bank accounts may also need to be obtained if they wish to conduct any kind of remittances from their Indian office relating to the joint venture operations in India.

Potential for Competition

Despite the potential for cooperation, both Amazon and Infosys must consider the possibility of increased competition due to their partnership. Given that competitors looking for an edge in India’s growing e-commerce market will be aware of the partnership, they may seek to build or strengthen their ties with third-party service partners to gain a comparative advantage. Furthermore, there could be an increase in competition from small and medium businesses buoyed by the resources or services provided by Amazon and Infosys in their joint venture.

Both companies therefore need to remain vigilant and prepare countermeasures to ensure that the collaboration remains beneficial for both:

  • Remain aware of competitors’ activities.
  • Develop strategies to stay ahead of the competition.
  • Monitor the market for potential opportunities.
  • Implement countermeasures to protect the partnership.


This India JV between Amazon and Infosys, announced by Infosys co-founder Narayana Murthy, is a highly anticipated deal. The JV promises to create new opportunities in India and abroad that will benefit both Amazon and Infosys. By leveraging their strengths, both companies can reach new customers, capitalise on the latest technologies, and increase their reach in the Indian market.

This article will take a look at the most significant benefits of this new partnership:

Summary of The Benefits of The India JV

The joint venture between Amazon and Infosys has many advantages that will benefit both companies. These advantages include:

  • Leveraging the strengths of both companies by combining Amazon’s technology and retailing capabilities with Infosys’ industry and consulting experience.
  • Increased scalability to launch more products, services, and initiatives in India with the help of innovative ideas from both parties.
  • Opportunities to create new jobs and skills through increased hiring and recruitment efforts enabled by the joint venture.
  • Access to multiple Indian market segments and a larger global customer base via increased collaboration between Amazon and Infosys.
  • Ability to innovate in India’s digital revolution by leveraging data analytics, artificial intelligence, machine learning, cloud computing, etc.
  • Leveraging new technologies such as 5G network connectivity for faster delivery of products or services from both Amazon and Infosys in India.

All these aspects are expected to result in a long-term competitive advantage for both partners in the Indian market, leading to sustainable growth for their respective businesses.

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